Motorcycles are popular among biking enthusiasts because they allow them to not only access remote areas with poor road infrastructure but also engage in adrenaline-inducing racing both on and off road. This multipurpose use of motorcycles when it comes to moving people from point A to point B remains unrivaled.
The Motorcycles Market Report provides a peek into this beloved industry, focusing on on-road motorcycles, off-road motorcycles, scooters, as well as on popular brands that have made a name for themselves in the industry.
Owing to their relative affordability, scooters are a motorcycle type that remains popular among biking enthusiasts who value a light, easy-to-ride motorcycle. With a share of 37.3%, the Scooters market came in a close second in terms of market share.
The On-road Motorcycles market accounted for the largest share of motorcycles sold in 2023. In that year, this segment generated a total revenue of US$97 billion worldwide, with about 32 million motorcycles sold. On-road motorcycles are often referred to as street or "naked" motorcycles. Standard bikes, sports bikes, as well as cruiser, chopper, touring, and sport-touring motorcycles can be found in this segment.
In 2023, about 1.7 million off-road motorcycles were sold worldwide. Off-road motorcycles are sometimes called dirt bikes and are designed specifically for off-road events on surfaces that are not conventionally paved.
