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Relevance of open web retail media vs walled gardens in the UK 2022

Share of media agency professionals from the United Kingdom (UK) who said that open internet retail media had a greater impact than walled gardens as of February 2022, by factor

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Source

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Release date

April 2022

Region

United Kingdom

Survey time period

January 31 to February 21, 2022

Number of respondents

250 respondents

Special properties

among media agency professionals

Supplementary notes

The source does not provide information about the type of survey used.

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Statistics on " Digital retail media advertising in Europe "

Other statistics that may interest you Digital retail media advertising in Europe

Overview

8

Major players

8

Germany

8

France

8

United Kingdom

7

Marketer insights

8
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