J. G. Navarro
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Product placement revenue worldwide 2021-2026
Detailed statistics
Product placement's spending growth rate worldwide 2022
Detailed statistics
Distribution of global product placement spending 2022, by region
Global ad spend distribution 2022, by medium
Distribution of advertising spending worldwide in 2022, by medium
Distribution of global advertising spending 2024, by medium
Distribution of advertising spending worldwide in 2024, by medium
Change of global ad spend value 2022 vs. 2024, by medium
Difference in advertising spending worldwide between 2022 and 2024, by medium (in million U.S. dollars)
Share of ad revenue in the U.S. 2022, by medium
Share of advertising media owners revenue in the United States in 2022, by medium
Ad revenue in the U.S. 2023-2027, by medium
Advertising revenue in the United States from 2023 to 2027, by medium (in billion U.S. dollars)
Product placement revenue worldwide 2021-2026
Product placement revenue worldwide from 2021 to 2026 (in billion U.S. dollars)
Product placement's spending growth rate worldwide 2022
Growth rate of product placement spending worldwide in 2021 and 2022
Distribution of global product placement spending 2022, by region
Distribution of the product placement spending worldwide in 2022, by region
Product placement revenue in the U.S. 2021-2026
Product placement revenue in the United States from 2021 to 2026 (in billion U.S. dollars)
Media investment plans among market agencies worldwide 2023
Net percentage change of marketing agency budget allocations in media worldwide for 2023
Most trusted ad channels worldwide 2021
Most trusted advertising channels worldwide as of September 2021
Product placement revenue worldwide 2021, by medium
Product placement revenue in selected media worldwide in 2021 (in billion U.S. dollars)
Channels with the fastest-growing spending on product placement worldwide 2021
Channels with the fastest-growing spending on product placement worldwide in 2021
Distribution of product placement spending in the U.S. 2021, by channel
Distribution of product placement spending in the United States in 2021, by channel
Channels with the fastest-growing spending on product placement in the U.S. 2021
Channels with the fastest-growing spending on product placement in the United States in 2021
Global size of product placement in film 2021, by distribution method
Revenue of product placement in film worldwide in 2021, by distribution method (in million U.S. dollars)
Share of film's product placement revenue worldwide 2021, by distribution method
Share of the revenue of product placement in film worldwide in 2021, by distribution method
Change in product placement spending in films worldwide 2020-2021
Change in product placement spending in films worldwide in 2020 and 2021
Movies with the most product placements worldwide 2022
Movies with the highest number of product placements of all time worldwide as of March 2022
TV shows with most product placements worldwide 2022
TV shows with the highest number of product placements of all time worldwide as of March 2022
Apparel brand placement value in Cobra Kai season five in the U.S. and the UK 2023
Product placement value of sneaker and apparel brands included in Cobra Kai season five in the United States and the United Kingdom as of February 2023 (in million U.S. dollars)
Brand placement value in Stranger Things season four in the U.S. and the UK 2022
Product placement value of brands included in Stranger Things season four in the United States and the United Kingdom as of June 2022 (in million U.S. dollars)
Share of marketers using product placement to raise TV reach in the U.S. 2021-2022
Percentage of marketers using TV advertisements and commercials to whom product placement provided incremental reach to TV ad spending in the United States in 2021 and 2022
Product placement effectiveness at raising a brand's relevance in the U.S. 2022
Effectiveness of product placements at driving cultural relevance for a brand according to marketers in the United States as of December 2022
Product placement effectiveness among non-ad-supported audiences in the U.S. 2022
Effectiveness of product placements for reaching non-ad-supported audiences according to marketers in the United States as of December 2022
Sectors product placement was the most effective at promoting worldwide 2021
Sectors product placement was the most effective at promoting according to adult internet users worldwide as of December 2021
Consumer attitudes towards video streaming ads in the U.S. 2022, by ad type
Share of adults with a favorable or unfavorable attitude towards video streaming ads in the United States as of May 2022, by ad type
Consumer preference for TV product placement over commercial breaks in the U.S. 2023
Percentage of consumers who would rather watch a TV program containing product placement than a TV program with traditional commercial breaks in the United States as of April 2023
TV and film product placement vs. TV commercial perception in the U.S. 2023
Percentage of consumers more likely to research online a product seen in a film or TV program than one advertised on TV in the United States as of April 2023
Consumers on brands' websites due to TV or film product placement in the U.S. 2023
Percentage of consumers who visited a brand's website after seeing it placed in a TV program or film in the United States as of April 2023
Consumers shopping online due to TV or film product placement in the U.S. 2023
Percentage of consumers who bought online from a brand after seeing it in a TV program or film in the United States as of April 2023
Top types of sponsorships noticed by athletics fans in the U,S. 2022
Leading types of sponsorships noticed in the previous six months by consumers who follow athletics in the United States as of April 2022
Consumers finding video game product placements effective worldwide 2022, by category
Share of consumers deeming product placement in video games to be effective worldwide as of March 2022, by category
Consumers finding video game product placements effective U.S. 2022, by category
Share of consumers deeming product placement in video games to be effective in the United States as of March 2022, by category
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