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Advertising spending in France 2019-2023

Published by
Valentina Dencheva,
Mar 14, 2024
In 2023, advertising spending in France stood at 17.32 billion euros. This constitutes a growth rate of 3.4 percent on the value of 16.74 billion recorded a year earlier. French advertising market experienced a slump is 2020 due to COVID-19 related economic problems but recovered to pre-COVID-19 levels already in 2021.

Advertising spending in France from 2019 to 2023 (in billion euros)

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Release date

March 2024

Region

France

Survey time period

2019 to 2023

Supplementary notes

Figures preceding 2022 were retrieved from earlier publications.

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Statistics on " Advertising in France "

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Overview

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Offline media

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Digital media

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Advertisers and agencies

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Consumer perspective

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Topics

Advertising in FranceAdvertising worldwideAdvertising in EuropeSocial media advertising and marketing in FranceTrust in media in France
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