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The social media usage by registered U.S. Securities and Exchange Commission advisors, to connect with clients and potential clients, grew in 2022 compared to 2017. Many advisors use more than one social media platform and the share of users grew for all platforms surveyed in 2022. The most commonly used social media platform by investment advisors in 2022 was LinkedIn, which was used by 56.3 percent of respondents as of early 2022.
Social media usage among U.S. Securities and Exchange Commission (SEC) advisors in 2017 and 2022, by social media platform
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Other statistics that may interest you Investment advisors in the United States
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Statistics
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- Share of investors consulting investment advisors worldwide in 2014, by region
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- Share of weekly social media users in Finland 2021, by social group
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Investment Adviser Association. (June 22, 2023). Social media usage among U.S. Securities and Exchange Commission (SEC) advisors in 2017 and 2022, by social media platform [Graph]. In Statista. Retrieved May 11, 2024, from https://www.statista.com/statistics/1077853/investment-advisor-social-media-use-usa/
Investment Adviser Association. "Social media usage among U.S. Securities and Exchange Commission (SEC) advisors in 2017 and 2022, by social media platform." Chart. June 22, 2023. Statista. Accessed May 11, 2024. https://www.statista.com/statistics/1077853/investment-advisor-social-media-use-usa/
Investment Adviser Association. (2023). Social media usage among U.S. Securities and Exchange Commission (SEC) advisors in 2017 and 2022, by social media platform. Statista. Statista Inc.. Accessed: May 11, 2024. https://www.statista.com/statistics/1077853/investment-advisor-social-media-use-usa/
Investment Adviser Association. "Social Media Usage among U.S. Securities and Exchange Commission (Sec) Advisors in 2017 and 2022, by Social Media Platform." Statista, Statista Inc., 22 Jun 2023, https://www.statista.com/statistics/1077853/investment-advisor-social-media-use-usa/
Investment Adviser Association, Social media usage among U.S. Securities and Exchange Commission (SEC) advisors in 2017 and 2022, by social media platform Statista, https://www.statista.com/statistics/1077853/investment-advisor-social-media-use-usa/ (last visited May 11, 2024)
Social media usage among U.S. Securities and Exchange Commission (SEC) advisors in 2017 and 2022, by social media platform [Graph], Investment Adviser Association, June 22, 2023. [Online]. Available: https://www.statista.com/statistics/1077853/investment-advisor-social-media-use-usa/