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U.S. marketing data spend 2017-2021

Published by
J. G. Navarro,
Jan 6, 2023
The U.S. marketing data market was valued at 21.23 billion U.S. dollars in 2019, and it was expected to grow to 30.61 billion in 2021. On the global level, the market is expected to grow from 34.6 to 52.3 billion in the same period.

Spending on marketing data in the United States from 2017 to 2021 (in million U.S. dollars)

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Release date

November 2020

Region

United States

Survey time period

2017 to 2019

Supplementary notes

* Forecast.

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Statistics on " Data usage in marketing and advertising in the U.S. "

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Marketing personalization in the United StatesMarketing technologyMarketing personalization worldwideData usage in marketing and advertisingArtificial intelligence (AI) use in marketing
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