Ecommerce: Conversion Rate by CMS 2015

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This statistic shows the web conversion rate of e-commerce in Spain in 2015, according to the type of CMS used** . For pages with a majority content management system, the conversion ratio stood at 0.98 percent.

E-commerce web conversion rate in Spain in 2015, according to the type of CMS of the web

Characteristic	Percentage of web conversion*
Own CMS	1.48%
Majority CMS	0.98%
Minority CMS	0.51%

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Release date

June 2016

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Region

Spain

Survey time period

2015

Supplementary notes

* Conversion rate: the conversion rate is the proportion of visitors to a website who take action to go beyond a casual content view or website visit, as a result of subtle or direct requests from marketers, advertisers, and content creators. The conversion rate is calculated by dividing the number of goal achievements between the visitors of the web.
** CMS: Content Manager System.

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Spanish

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