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Leading factors when choosing retailers for online holiday shopping in the U.S. 2022

Published by Statista Research Department, Nov 30, 2023
In 2022, free shipping was the most important factor for U.S. consumers (59 percent) when choosing an online retailer to shop from for the holiday season. Competitive pricing came next, with 52 percent of consumers reporting it as a factor to consider. Additionally, 32 percent reported delivery speed being of importance.

Most important factors when choosing an online retailer for holiday shopping in the United States in 2022

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Release date

October 2022

Region

United States

Survey time period

September 2022

Number of respondents

1,088 respondents

Citation formats
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Statistics on " Holiday season e-commerce in the United States "

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Holiday season e-commerce in the United States

Overview

6

Online retailers

5

Consumption

8

Devices and social media

6

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Topics

Holiday season e-commerce in the United StatesU.S. Christmas season shoppingBeauty and personal care e-commerce in the United StatesE-commerce in the United StatesFashion e-commerce in the United States
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