The global ad spending in the 'AR Advertising' segment of the AR & VR market was forecast to continuously increase between 2024 and 2029 by in total 2.9 billion U.S. dollars (+56.2 percent). After the tenth consecutive increasing year, the indicator is estimated to reach 8.03 billion U.S. dollars and therefore a new peak in 2029. Notably, the ad spending of the 'AR Advertising' segment of the AR & VR market was continuously increasing over the past years.
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Augmented reality (AR) advertising B2C market revenue worldwide from 2019 to 2029
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Data provided by Statista Market Insights are estimates.
The AR Advertising market includes revenues from in-app advertising. This can be pop-up advertising, banner advertising, or advertising that is directly integrated into the relevant app. Revenue figures only include spending on mobile apps. Revenues that are solely generated via the internet are not considered here. All revenue data solely refers to B2C transactions.
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Statista. (May 6, 2024). Augmented reality (AR) advertising B2C market revenue worldwide from 2019 to 2029 (in billion U.S. dollars) [Graph]. In Statista. Retrieved May 14, 2025, from https://www.statista.com/forecasts/1337272/ar-advertising-b2c-market-revenue-worldwide
Statista. "Augmented reality (AR) advertising B2C market revenue worldwide from 2019 to 2029 (in billion U.S. dollars)." Chart. May 6, 2024. Statista. Accessed May 14, 2025. https://www.statista.com/forecasts/1337272/ar-advertising-b2c-market-revenue-worldwide
Statista. (2024). Augmented reality (AR) advertising B2C market revenue worldwide from 2019 to 2029 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: May 14, 2025. https://www.statista.com/forecasts/1337272/ar-advertising-b2c-market-revenue-worldwide
Statista. "Augmented Reality (Ar) Advertising B2c Market Revenue Worldwide from 2019 to 2029 (in Billion U.S. Dollars)." Statista, Statista Inc., 6 May 2024, https://www.statista.com/forecasts/1337272/ar-advertising-b2c-market-revenue-worldwide
Statista, Augmented reality (AR) advertising B2C market revenue worldwide from 2019 to 2029 (in billion U.S. dollars) Statista, https://www.statista.com/forecasts/1337272/ar-advertising-b2c-market-revenue-worldwide (last visited May 14, 2025)
Augmented reality (AR) advertising B2C market revenue worldwide from 2019 to 2029 (in billion U.S. dollars) [Graph], Statista, May 6, 2024. [Online]. Available: https://www.statista.com/forecasts/1337272/ar-advertising-b2c-market-revenue-worldwide
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