Willingness to change smartphone brand in Italy 2023

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10 percent of Italian respondents answer our survey on "Willingness to change smartphone brand" with "Very likely". The survey was conducted in 2023, among 2,009 consumers.
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Willingness to change smartphone brand in Italy as of December 2023

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Number of respondents

2,009 respondents

Age group

18-64 years

Special properties

respondents who use a smartphone (Housing & household equipment, Internet & devices)

Supplementary notes

During the survey, the question was phrased as follows: "How likely are you going to change your (primarily used) smartphone brand on the next possible occasion?"

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