Number of movies seen each month in the U.S. in 2019, by ethnicity
According to a survey held in February 2019, 21 percent of Hispanic Americans said that on average they had seen two movies in a cinema in the last month, compared to 11 percent of White Americans who said the same. White respondents were less likely to visit movie theaters in general, with almost 50 percent of adults in this ethnic group saying that they had not seen any movies in a cinema in the last month. Additionally, just two percent said that they had seen four films in a theater on average in that time frame, compared to nine percent of Hispanic respondents.