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Consumer Insights report
Founded in 1927, Rewe is one of the most used grocery stores in Germany. Consumers from both rural and urban Germany shop in the supermarket chain. In addition, Rewe incorporates customers from all age groups.
This report features insights about Rewe in the grocery stores market of Germany.
Receiving up to four updates throughout the year, the report is based on data from the Consumer Insights Global survey, as of February 2024.
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This report offers the reader a comprehensive overview of Rewe shoppers in Germany: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Rewe shoppers in Germany (''brand users'') against German grocery store shoppers in general (''category users''), and the overall German onliner, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.
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Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)