Kosmetik und Körperpflege Marktreport 2019

This report from the series of Consumer Market Outlook reports gives an overview of the Cosmetics & Personal Care market from an international perspective. Besides all relevant market figures like total and per capita revenues for the years from 2010 to 2023, we furthermore give detailed insights into current trends, key players and important background information on the Cosmetics & Personal Care market.

The Cosmetics & Personal Care market is subject to constant challenges, innovations and transformations and the beauty industry is thriving. The market is divided into six segments: Cosmetics, Skin Care, Personal Hygiene, Hair Care, Fragrances and Oral Care.

Rising revenues depict the financial side, but the value of beauty products and services is on the rise as well: Women attribute individual comfort to cosmetics and beauty products and read and watch a lot on the topic. The highest growth potential can be attributed to the luxury and prestige cosmetic and personal care segment. Consumers are more and more interested in high quality, sustainability, and good ingredients. Japan and Korea are pioneers in the field of Cosmetics & Personal Care, especially with regards to innovations and trends. With nearly US$300 per capita, Japanese spent the most on cosmetics and personal care products in 2018, closely followed by Korea. While Ethiopia is expected to record the largest increase in per-capita sales between 2018 and 2023.

In 2018, the Cosmetics & Personal Care market realized a revenue of US$414 billion worldwide, with Skin Care being the biggest segment. The segment accounts for 29% of the revenues, followed by the Hair Care segment with 18% of the total market. Revenues are increasing at a CAGR of 3% between 2010 and 2023. However, the Cosmetics segment shows the highest growth and is expected to grow by 15.0% between 2018 and 2023, closely followed by the Skin Care and the Oral Care segment with an expected growth of 13.4%.

Note: CAGR: Compound Annual Growth Rate / average growth rate per year