Studie zur Digitalisierung im Verlagswesen 2010

The written word-incised in clay, inked with a quill, printed on presses or transmitted as electronic bits in email-has always been at the heart of capturing and disseminating human knowledge. Now it is moving to dedicated e-readers, multipurpose tablets and other digital devices that could be in the hands of 15 percent to 20 percent of the developed world's population by 2015. This new format will trigger a profound change in the publishing ecosystem and spark new trends in content creation itself.